The Creative Spark: Exploring Cannabis as a Tool for Visionaries
- Josh Kasoff
- May 19
- 3 min read

Although cannabis is oftentimes associated with lounging and relaxation, certain components
and stains of cannabis can cause a rapid increase in creativity. It’s used by musicians who are
composing the next genre-defining album, writers who enjoy both personal journaling and
writing the next great American novel, and generational directors like Jordan Peele who
admitted to frequently utilizing cannabis when writing and directing the Oscar-winning film Get
Out.
The sheer number of celebrities and personalities from all fields of pop culture who are getting
into the cannabis industry, from country music legend Willie Nelson to comedian Jim Belushi
and Snoop Dogg’s BFF Martha Stewart, is clear evidence that the usage of cannabis for
creative purposes has become much more mainstream. In fact, the consumption of cannabis for
creative and productive reasons transcends generations and decades.
Several years before Snoop Dogg released “Doggystyle” and the aforementioned country music
legend smoked a joint on top of the White House with someone who in Willie’s words “looked a
lot like Jimmy Carter’s son”, reggae music pioneer and social activist Bob Marley frequently
referenced the creative potential of cannabis in both his music and in several interviews. Marley
was famously featured on the cover of High Times in September 1976 and several of his
meaningfully iconic songs, including “Get Up, Stand Up” and “Kaya”, are filled with references to
cannabis consumption. To someone like Marley who practiced Rastafari for most of his life,
cannabis wasn’t just a creative booster, but also a deeply spiritual booster as well.
Even before the incredible yet tragically short life of Bob Marley, jazz music legend Louis
Armstrong had been using cannabis for musical reasons prior to the implementation of the very
prejudiced 1937 Tax Act, which effectively made cannabis illegal on the federal level.
Outside of a very diverse group of artists associated with the performing or visual arts, several
famous technology pioneers and inventors have admitted to using cannabis. Steve Jobs, the
computer and technology industrialist who founded the multi-billion dollar global company
Apple, once famously said “The best way I could describe the effect of the marijuana and
hashish is that it would make me relaxed and creative.” Surely, cannabis helped Jobs better
understand and further advance the functions and practicality of the groundbreaking, albeit
crazy expensive, technology that he was inventing. So for any consumers who use an iPhone or
a Mac laptop, you partially have cannabis to thank for those devices.
The terpene combinations in several different sativa strains, especially terpinolene and
limonene, can certainly boost both productivity and creativity. More than that however, certain
sativa strains can even cause the consumer to view their pending projects on a much deeper
and/or more complex level. Whether that be the plot of an upcoming novel and including
memorable dialogue and connections between characters, when certain instrumental sections
should be included in which parts of the song, or visualizing the thematic elements and
undertones of a painting that will eventually be in the MoMa.
Also, there have been numerous academic studies conducted by some of the most established
journals and institutions to determine the creativity boost that cannabis undoubtedly provides for
certain cannabis consumers. Within the academic journal Consciousness and Cognition, two
different studies confirmed that cannabis users who use less potent, low-THC have a notable
boost in “creativity and divergent thinking” tasks. In both studies that took place in 2012 and
2014 respectively, highly potent cannabis had the opposite effect o
n the participating subjects.
“Participants in the high-dose group displayed significantly worse performance on the divergent
thinking task compared to individuals in both the low-dose and placebo groups.” the study
summarized.
Earlier this year, cannabis news and research website mycannabis.com published a detailed
article compiling all the exact psychological and neurological ways that have been studied by
institutions such as Ivy League universities which relate to cannabis and creativity.
So overall, the creative opportunities with cannabis and the creative pathways and ideas that it
can conjure up are indeed numerous, usually with less potent strains as opposed to top shelf
strains. Although given that Willie Nelson is in his 90’s and just released his 154th album,
maybe there’s some creative merit behind highly potent strains for frequent consumers. With so
many acclaimed and genre-defining artists and producers across all types of media and
entertainment referencing cannabis as a creative aide, it’s safe to assume that your artistic side
could benefit greatly from this very biodiverse plant.
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